Your Easiest Upsell Is Here. 50% MSRP on All Dealer Kits

Unlock new revenue streams and delight every customer who walks through your door. These high-margin, impulse-driven accessories sell themselves. Our dealer kits provide everything you need to start selling immediately, packaged for maximum profit and instant appeal. From BMX enthusiasts to commuter parents, give them the custom finish they crave. It's the perfect add-on for any bike build, repair, or purchase.

  • Retail-Ready Packaging

    Your kit arrives with everything pre-packaged for resale, so there's no need to spend time or money on custom packaging. This mean you can sell from day one without any hidden costs or extra effort.

  • Impulse-Driven Display Jars

    The eye-catching display jars turn counter space into a powerful sales driver, grabbing customer attention and sparking interest. Watch your profit margins grow effortlessly. These aren't just display jars; they're your new favorite upsell machine, creating impulse sales and boosting revenue for your store

  • Dedicated Sales Support

    Gain access to an optional training call with our team to help you understand and sell the product effectively. Feel confident and fully prepared to present and sell Insane Chains to your customers. We've got your back, ensuring you have all the tools and knowledge to succeed.

Used and Approved by The Bike Cave NY

TheBike Cave NYis a legendary bike shop known for its famous custom SE Bike builds and influential role in the riding community. They have partnered with Insane Chains to use our snap-on caps for years, and their success provides a clear blueprint for boosting your own store's revenue.

Frequently Asked Questions

How much profit can we expect to make with your Dealer Kits?

Our dealer kits are structured to maximize your profitability. All kits are offered at50% of the Manufacturer's Suggested Retail Price (MSRP), ensuring you enjoy strong, reliable margins on every sale. Since these are fast-selling, high-impulse items, your return on investment is often very quick.

What bikes are these chain caps compatible with?

Our patented snap-on caps are designed for standardsingle-speed bike chains (1/2" x 1/8"). This gives them broad compatibility across a wide range of popular bike types, including BMX (16"+), beach cruisers, single-speed e-bikes, and kids' bikes (14" and smaller). Our kits are built to be a universal upsell for almost any rider who enters your shop.

What's the difference between the Small and Large Dealer Kits?

Both kits offer the same popular caps and 50% MSRP, but they differ in scale to suit your needs:

  • Small Kit: Includes 12 small jars (24 total chains) and is perfect for testing the product, smaller shops, or for use in mobile operations and custom builds.
  • Large Kit: Includes 12 large jars (48 total chains) and is ideal for shops with higher traffic that want to maximize their inventory and profits from the start.

What if I run out of a specific color? Do I have to buy a whole new kit?

No, you don't. We've designed our system for convenience and efficiency. Once you're an established dealer, you can simplymessage us for individual jar refillsof any color that sells out, so you can keep your display fully stocked with minimal cost and hassle.

What support do you offer to help us sell the product?

We want you to succeed. Every kit purchase includes access to our sales support resources, including atraining Zoom callwith our team. We'll walk you through the key selling points, from the "grease-free" benefit for parents to the customization angle for enthusiasts, so you feel confident and ready to maximize your sales. You will also receive shoutouts across Insane Chains Social Media Channels.